We help founders launch brands that investors back and customers crave.
Our Focus
Whether you're in pre-seed or growth-stage, our award-winning leadership team uses a proven playbook and a technology toolset to optimize your brand’s performance from day one. We design and launch brands for startups that have proven to create better short-term engagement and maximize long-term valuation.
To make change happen, effective brands can’t be great in the era of fast tech and AI, your brand has to be legendary. And it has to perform starting Day One.
Day One brands are legendary. That means your brand value compounds over time, eventually allowing founders to list it as an intangible asset, often giving it tangible value upon acquisition or driving up share value upon IPO.
Exceptional brands drive short-term gains in sales and conversions while shaping long-term value. Sales-performing Brand Strategy gives your early-stage sales team or growth stage veteran sales teams systems and tools to create easier wins on cross-selling, upselling and closing.
A Brand Identity Customers Crave
Great brands create remarkable conversations that convert to better engagement rates short-term (top of funnel) and long-term (bottom of funnel). Having a more mythical brand will also reduce attrition and increase employee retention. This is mission-critical for any startup wishing to expand its reach and grow. It’s about connecting to people early in ways that are deeply rooted in your brand’s purpose and their personal aspirations and values.
Breathtaking Brand Launch
Legendary brands create shockwaves and virality from the beginning. In an era that is becoming washed out with the same AI-driven mush, it’s important for founders to stay committed to creating a strong and influential brand. This means founders must often take risks to remain distinct and build the next legendary startup and brand to boot. This isn’t just for DTC, it’s equally important for B2B, because humans are always at the decision-making table.
Our Process produces better Outcomes
Outcomes need to be a part of your brand's system from the beginning. This will improve marketing and advertising effectiveness, ultimately driving better KPIs sooner. Results in CAC to LTV, Audience Growth Rates, ROAS, ROI, AVE, Hook Rates, Net Promoter Scores and Company Valuation all must be a part of your brand's foundation, so that you drive results after you launch!
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